How LinkUp Gained Full Pre-Launch Visibility With an Automated Executive Dashboard
Industry
Consumer Social App / Tech Startup
Client Type
Pre-Launch Social & Events App
Main Project
Pre-Launch Social & Events App
CHALLENGE
LinkUp, a pre-launch social app helping travellers and nomads meet through real-world activities, lacked a central source of truth across their waitlist data, product development progress, budgeting, and investor reporting. With the product still in development and multiple launch markets planned, the founding team needed clearer visibility and faster decision-making.
SOLUTIONS
We built a streamlined Founder & Investor Dashboard that automatically updates core pre-launch metrics, giving LinkUp real-time clarity on demand, development progress, financial runway, and investor-ready insights.
Automated Waitlist and Pre-Launch Demand Intelligence
All pre-launch sign-ups were automatically consolidated into a single dashboard, giving the founders real-time visibility into demand, growth trends, and where early interest was concentrated. This made it easy to prioritise markets and messaging ahead of launch.
Product Development Tracker (Notion/Jira/ClickUp Sync)
Product tasks and sprint progress were synced directly from the team’s workspace into the dashboard. This gave an at-a-glance view of development status, blockers, and launch readiness without manual reporting.
Financial Burn and Runway Dashboard
Financial data was automatically updated to show current burn, projected spend, and runway over time. This enabled clearer hiring and spending decisions during the pre-launch phase.
Investor-Ready Insights Panel
A dedicated investor view combined growth, product progress, and financial health into a single, always-up-to-date snapshot. Founders could confidently answer investor questions without preparing custom reports.
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