How LFG Automated Proposal Creation and Accelerated Sales Using AI Workflows

Industry

Creative Agency / Product Design

Client Type

AI Proposal Builder

Main Project

AI Proposal Builder

CLIENT FEEDBACK

"The AI proposal builder completely changed our sales process. Proposals that used to take half a day now take minutes, and they read better than what we wrote manually. Combined with instant lead responses, it’s streamlined how we close deals and massively improved follow-ups.”

Ben Watson

Founder | LFG Design

CLIENT FEEDBACK

"The AI proposal builder completely changed our sales process. Proposals that used to take half a day now take minutes, and they read better than what we wrote manually. Combined with instant lead responses, it’s streamlined how we close deals and massively improved follow-ups.”

Ben Watson

Founder | LFG Design

CLIENT FEEDBACK

"The AI proposal builder completely changed our sales process. Proposals that used to take half a day now take minutes, and they read better than what we wrote manually. Combined with instant lead responses, it’s streamlined how we close deals and massively improved follow-ups.”

Ben Watson

Founder | LFG Design

CHALLENGE

LFG, a design agency specialising in Web3 and AI startups, struggled with slow proposal turnaround. Each customised proposal required hours of manual writing, research, and structuring, which delayed follow-ups, slowed their sales cycle, and caused missed revenue opportunities.

SOLUTIONS

We built an AI-powered proposal generation system that transforms post-call notes into a fully customised Google Slides proposal within minutes, supported by a speed-to-lead email workflow to ensure instant prospect engagement.

Post-Call Structured Input Capture


After each sales call, the team completes a short Tally form to capture key context, requirements, and direction. This ensures consistent, high-quality inputs for automated proposal generation.

AI Proposal Expansion (GPT + Make.com)


Once submitted, the form data is sent to GPT, which expands the inputs into structured, professional proposal content. This includes problem framing, recommended solutions, delivery approach, and assumptions.

Automated Proposal Generation in Google Slides


The AI-generated content is automatically mapped into a pre-designed Google Slides template. Branding, pricing, scope, timelines, and case studies are populated dynamically to produce a complete presentation in minutes.

Internal Review and Notifications


As soon as the proposal is created, it’s logged in the internal Notion CRM and shared with the team via Telegram. This enables fast internal review and immediate follow-up with full context.

Speed-to-Lead Email Auto-Responder


An AI-reviewed auto-response is triggered for inbound leads to acknowledge contact instantly. The email references the prospect’s context, provides a booking link, and creates a fast, professional first touch.

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